Your Post-Grammy Rundown 🏆
It was wonderful having the Grammys is NYC this year. NUE kept busy bouncing around a slew of events and even putting on a few of our own. Here are some of our favorite highlights: 🚆 We hosted an activation for one of our partners at Grand Central Station on the morning of the show. […]
Read MoreBeats & Bytes – Doin’ it for the Gram-my 🏆
It’s Grammy Week! And for the first time in a long time (15 years, to be exact), it’s going down in my hometown: New York City. The 60th annual Grammy Awards return to New York this Sunday and it’s already hectic. Everyone in the music industry has descended on the city for a packed week […]
Read MoreBeats & Bytes – It’s 2018 and The Music Business Is Better Than Ever
Happy New Year! New Year, new us … right? Eh, sort of. Perhaps a better way to look at the first month of the year is to take advantage of the opportunity to develop a better version of ourselves, rather than starting over altogether. The key is progress. Forward momentum. And that’s definitely something we’re […]
Read MoreBeats & Bytes – Music Dominates Social
Another Social Media Week is upon us in NYC. We love this conference. Not only because we’ve been there since the beginning, as both advisor and advocate, but also because it dives deep into social media’s ever changing relevance in various aspects of culture.This year there isn’t much on the topic of music, so we […]
Read More10 Music Marketing Predictions for 2017
Eight percent. The music industry grew 8.1 percent to $3.4 billion in the first half of 2016 and is on pace to expand for the second straight year. That is fantastic news. That means that after a six-year lull we are on track for a comeback. And America loves a comeback. Maybe that’s why the […]
Read MoreBeats & Bytes: A Giant Year For The Music Business
As we round out the year, it’s time to reflect on 2016 and plot about what’s coming next. We know 2017 is going to be a big year of change and as the streaming wars intensify it’s only going to drive the industry to another year of growth and more great musical experiences. In this […]
Read MoreBeats + Bytes Holiday Gear Guide
Holiday season is here! That means a lot of new music is dropping in the next few weeks. I’m loving so many of these new tracks and albums that were released this first week in December already. It’s like Christmas came early. But alongside the great music there are also a lot of new products […]
Read MoreHere is Why Entrepreneurs Everywhere Are Making Meditation an Essential Part of their Daily Routines
I recently learned a new acronym from one of my younger friends: GTI. What sounds like a variety of physical ailment actually stands for “going through it,” or facing a particular stressful or overwhelming time. Part of adulthood is navigating the peaks and valleys of everyday life, and knowing how to recalibrate ourselves after a […]
Read MoreBeats & Bytes: SXSW in NYC
The holiday rush is here! I can’t believe it’s December already, and we know what this season means. A mad rush to the stores both virtually and in person. As more and more consumer excitement is building, one of this year’s top MVBs (most valuable brands) is becoming clear. This brand smartly integrated with music […]
Read MoreBeats & Bytes – Thanksgiving Music Industry
Although 2016 has been a tough year there are definitely some bright spots to be thankful for. Mainly, after almost two decades of relentless decline caused by piracy and falling prices, the music business is enjoying a fragile recovery thanks to the growth of paid streaming services like Spotify and Apple Music. More tickets are […]
Read MoreBeats & Bytes – The Patch 2 Year Anniversary
What a week. Election upsets, the passing of legends such as Cohen, Russell and Ifill. There was much to mourn but in the sour and sweet of it all, the Nue Agency celebrated an important birthday. The Patch, a project with Sour Patch Kids, turned two years old and threw a party where the vibe […]
Read More




