There is a lot of talk about new tech and AI floating around. Innovation is cool and all, but new artists are the lifeblood of this industry. I love knowing that every 6 months or so, a new player enters …
What Will Thrive in 2025?
We’re hitting the halfway point of these roaring twenty-twenties and it’s fascinating to see how fast things are transforming. It feels like we’re headed into a boom year with big opportunities. At Nue, we typically try to create and react …
Beats + Bytes 2024 Trend Report
It’s important to reconcile the past in order to understand the future. History doesn’t necessarily repeat itself, but it does have a rhythm and a rhyme. As we finish out the year, I want to give a proper look-back before …
Why Spotify Wrapped Is A Bizzaro Paradigm Shift
As we head into the final weeks of 2024, everyone and every platform is looking back while forging ahead. I love a good trend report and I’m a sucker for a “year in review.” I’m taking notes as we build …
Miami in December
Miami Art Week is in full bloom. Last night, Scope Art Fair had their friends and family dinner and it was a ball. I got a chance to re-connect with music tech all-stars, Julie Pilat and will.i.am. Today, the Art …
Why You Should Be an Industry Optimist
Past: When I started in this business at the turn of the century, there was a very different landscape. Then, Napster happened, and for the decade that followed, it felt like the industry was being decimated by the digital revolution. …
The Allure of the Contemporary Pop Star
Who’s ready for a little industry gossip mixed with a marketing case study? Grab your coffee and stay with me for a second – we’re trying something different this week. 28-year-old country singer-songwriter, Zach Bryan, was dating 25-year-old influencer and …
Will Music Win This Election?
Well…we’re here. It’s Election Day. When it comes to curation, I’m a big believer in data + POV + insider information. That’s why Clay Durant and I dedicated this week’s Stat of the Week to covering both music and election details. …
The Media Revolution Nobody Saw Coming
There’s something very interesting happening in media these days. They say a paradigm shifts slowly, and then all at once. I don’t think we are there yet, but I’ve noticed that mainstream media is no longer the de facto place …
Music Marketing Marathon
Good marketers need to go deep on the disciplines within their sector. This week, I’m doing just that, bouncing across the country attending various events, meetings, and conferences. I kicked things off Monday night in Miami at the Billboard Latin …
Hispanic Heritage Month with Lunay & McCafé at Home
Reggaetón sensation, Lunay is back for year 2 with McCafé At Home, and this time we’ve leveled up for Hispanic Heritage Month! This campaign blends the power of music and musicians as the ultimate influencers, with Lunay leading the way …
Q3 Peer Back
Q4 is here. Q3 was a complicated three months. Looking back, there is a lot on my mind. Here are some big industry stories I’m thinking about for Q4: There is a new leader at the helm of Atlantic, and …
Cotopaxi Premieres Music For Good
This week, Cotopaxi, a B Corporation that makes adventure travel gear to empower people, launched a new campaign that is quite remarkable. The premise of the program is that Cotopaxi is supporting artists who make the world a better place …
The Future of Partnerships
As we head into Brandweek, I’m thinking hard on the intersection of brands and music. I’m doing a panel with Matt Graham (co-founder of Range Media Partners) and Jennifer Frommer (SVP, Branding and Commercial Licensing at Columbia Records). Both Matt and …
Hit List for the New Season
Does anybody else feel like Q4 is about to kick into overdrive? The summer might be over, but the year is far from it. There remain ample opportunities to make an impact in 2024. I’m flying back from The All-In …