Reggaetón sensation, Lunay is back for year 2 with McCafé At Home, and this time we’ve leveled up for Hispanic Heritage Month! This campaign blends the power of music and musicians as the ultimate influencers, with Lunay leading the way …

Q4 is here. Q3 was a complicated three months. Looking back, there is a lot on my mind. Here are some big industry stories I’m thinking about for Q4:  There is a new leader at the helm of Atlantic, and …

This week, Cotopaxi, a B Corporation that makes adventure travel gear to empower people, launched a new campaign that is quite remarkable. The premise of the program is that Cotopaxi is supporting artists who make the world a better place …

As we head into Brandweek, I’m thinking hard on the intersection of brands and music. I’m doing a panel with Matt Graham (co-founder of Range Media Partners) and Jennifer Frommer (SVP, Branding and Commercial Licensing at Columbia Records). Both Matt and …

Does anybody else feel like Q4 is about to kick into overdrive? The summer might be over, but the year is far from it. There remain ample opportunities to make an impact in 2024. I’m flying back from The All-In …

It’s my favorite time of the year again. No, not back to school, although I do love how certain brands make this their Super Bowl. No, not post-Burning Man photo dump week, although I do love a good Playa recap. …

Has the music industry peaked? Ha! I’ve been away for a while. Did you miss me the past few weeks? 😉 On his podcast, The Town, Matt Belloni recently asked, “Has The Music Business Peaked?” I think there’s a reason …

I’m starting to get obsessed with this year’s Summer Olympics. Normally, I’m not as into it, but this year, I’m really feeling the excitement. Maybe it’s an escape that lets me set aside the speculation and unpredictableness of our current …

I’m obsessed with formats and I love exploring how to present art and culture in ways that can be repurposed. Alternate formats offer a unique perspective and breathe fresh life into content. In London this weekend, I had the chance …

This week marks not only America’s birthday, but the anniversary of my 45th trip around the sun. I was greeted by a call from one of my oldest, closest friends yesterday, who was whispering the opening lines of “Living on …

What a year! Can you believe we are halfway done? Here are some themes we saw in Q2: Music Business Outperforms NASDAQ and the DowAs Q1 earnings wrapped, companies ONCE AGAIN delivered much better profitability than street expectations, but music …

Good morning. Hope you had a nice Juneteenth holiday. Amazon Music and Kendrick Lamar (& Friends) pulled off a beautiful event to commemorate the holiday yesterday. The Pop Out was a remarkable show of the strength of the Los Angeles community. This …

Influencer marketing has become an integral part of the promotional mix these days. However, I’ve noticed that some of the influencers are losing the plot. Having striking eye lashes or the most ripped shoulders on Earth doesn’t make you a …

Greetings from 10,000 feet in the sky. I’m leaving Utah headed for New York City, coming off a very inspiring few days at the 15th PTTOW. This is a gathering of some of the brightest minds in marketing as well …

June is about to be in full bloom. As soon as I touch down in NYC next week, I’m looking at Tribeca Film Festival premieres, NY Tech Week, NYC Music Month, Governors Ball, The Music Managers Forum Summit, Indieweek, and the …