As we round out the year, it’s time to reflect on 2016 and plot about what’s coming next.
We know 2017 is going to be a big year of change and as the streaming wars intensify it’s only going to drive the industry to another year of growth and more great musical experiences.
In this past year I saw some articles on a few interesting music activations that worked this year. This piece in AdAge has a decent round up but is missing some key activations and branded partnerships, like The Patch to name one for sure.
Anyway, next week will be our last newsletter of 2016. We have a little something special in store.
Thank you for reading and I promise you next year it will get even better. To that point If you wouldn’t mind, please let us know your thoughts & feedback. I really want to wish all of you the best holidays and end of the year.
Cheers to 2017, a brand, Nue year!
BEATS
With IPO in Sight, Spotify Reportedly Ends Talks to Buy SoundCloud
Billboard
Why 2016 will go down as a giant year for the global recorded music business
MBWW
Jay Z’s “Uber for Private Jets” Has Raised $105 Million USD
Hypebeast
Spotify sees labels as key partners for original content
Music Ally
Watch DJ Khaled’s Ridiculous Commercials For Palmer’s Cocoa Butter
The Fader
Neil Young is turning Pono into a high-res music streaming service
The Verge
SoundCloud DJ mixes no longer being taken down for copyright infringement
Fact Mag
BYTES
LISTEN
Check out Gucci Mane performed with just his longtime producer and friend, Zaytoven, on piano. In this stripped-down minimal version.
Tiny Desk ConcertsGucci Mane
WATCH
The full video is coming soon but get a sneak peek of Jesse and Tat using their favorite toy Snap’s Spectacles as they parade around NYC.
Hot In TechSnap Spectacles
GET
INSCAPE is a way to escape the holiday craziness via step-by-step guidance of movement, breathwork and technique. Appropriate for meditators of all levels.
InscapeGuided Meditation + Relaxation
CHARGED UP
There is a lot of good music to look forward to in 2017, especially from Canada, a country that has owned the charts in 2016 with Drake, The Weeknd and Bieber. Check out the future stars here.
17 Artists To Watch Out For In 2017