Blogs - Nue Agency

#HipHop50

Working with artists is one of the most rewarding things I do, because as much as it’s a career, you always get to be a fan, too. As much as we conceive of music as an extremely impactful cultural vessel, it’s also something that we eat, drink, and breathe on a daily basis. My go-to […]

Summer Smash (The Patriarchy)

Summer 2023 is being defined by women’s empowerment. From Queen Bey and Tay-Tay’s biggest tours in the history of the world, to Greta’s Barbie owning the box office (and the charts), women are running show business with remarkable results. Did Taylor’s fans cause a minor earthquake in Seattle this week? Clickbait or not, her impact is undeniable […]

‘73 Til Infinity

America’s two biggest exporters are culture and tech. Hip-Hop has been the dominant culture in America since the late 90’s when Hip-Hop went mainstream, and next month kicks off the official 50th anniversary of its birth. It’s beautiful to see this occasion celebrated by so many brands, artists, and fans. I see so many similarities […]

In The Club, Not Online

We are in the club, not online. That’s a mantra of Dimes Square, one of the hotbeds of culture in NYC right now. It suggests an ethos of not only being where it’s “happening,” but also not posting about it. The aesthetic is lo-fi and refreshing. The sound is punk rock and downtown. The people […]

Beaches + Bites

We had quite a European adventure these past few weeks, but it’s good to be back in the US of A. Like a cutting edge chef, a great cultural marketer should be in the field sampling and tasting to allow different environments and approaches to expand horizons and further the craft. Travel gets the ideas […]

New York’s Music Month (Let’s Connect)

June is New York Music Month, which features a series of events sponsored by the City of New York, and on the 7th I’m leading a talk titled, The Intersection of Madison Avenue and New York’s Music Scene. There are free passes to attend. My panel will feature distinguished peers adding unique, high-level perspective on brand […]

The Joy Of Mexico

This weekend I was in Maykoba, Mexico for a very special wedding. When they started developing this region in the 90s, there were 200 species. Now, the ecosystem boasts over 500. It felt like a safari outside my hotel window and it was only 2 short hours away from Miami. I’ve been enamored with […]

The Ruler’s Back

This is an exciting year for hip-hop. On August 11th, it turns 50. I fell in love with it back in high school. It was the first music that spoke to me and it’s had my heart ever since. Hip-hop is a culture, a mindset, and a lifestyle. It’s made up of our generation’s greatest […]

The Future of News

Three of our generation’s most culturally relevant news outlets shut down this month. MTV News is kaput, Vice News is going bankrupt, and BuzzFeed News let their whole staff go. Complex is hanging on by a thread. In different eras of my life, these channels meant the world to me and were trusted sources of […]

Focus Your Ideas

There are countless “big baller” weekends in Miami each year, but none are as high roller as when F1 comes to town. The second annual Miami Grand Prix made it clear that this event is going to be a staple down here. It was great to have so many friends in town for the event. […]

School’s Out, But Students Are In

I love working with colleges. I’ve spent a lot of my career with students, whether it was bringing talent to campuses, having a versatile and vibrant intern program, mentoring alums at University of Wisconsin or, as of this week, wrapping up my first college course, “The Streaming Revolution” at American University’s Kogod School of Business. […]