Gaming X Music Explosion

In Beats + Bytes by Nue Agency

As we head into the final stretch of what has been a truly insane year, things are certainly busy.

I prefer the term productive, of course. But it’s tough not to feel busy in a fully digital, plugged-in world where emails, texts, DM’s, and manic news cycles run 24/7.

Now that we have more clarity on the election result — Trump’s muddying of the waters notwithstanding — we can start to focus on the direction of the country headed into 2021.

The next few months will be choppy. 48 of 50 states are currently experiencing “uncontrolled spread” of Covid again and it seems imminent that New York and LA will shut down again.

I’m preaching awareness over panic and taking positive news about a vaccine to heart. Still, the thing I miss most, live music, is far from a near-term reality.

A bright spot of the pandemic has been the exponential growth and exposure of the gaming world, and music X gaming in particular. Virtual worlds and in-game performances are beginning to show real potential. The gaming world is the biggest and most exciting opportunity for the music industry right now.

That’s why we’re bringing together the best and brightest in the music X gaming world for a special event this December alongside our friends at Amanotes, a thought leader at the intersection of music, technology, brand marketing, and gaming space. As you know by now, we’re big believers in the power of technology to help the music business reach new heights, and we know our readers are, too. So…who would you like to see at an event like this? Who’s moving the needle in your world? We’re actively booking participants, so feel free to reply to this email with any insights, ideas, and choice recs!

We’ve been in this together all year, and that’s not going to change anytime soon. We will rebuild this industry to make something stronger than ever. Let’s put our heads together and plan the next year or five 😉 After all, it’s the roaring twenty-twenties!

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