Not Just Another Superhero Movie 🐾

This week, “Black Panther” shattered box office records for February, bringing in $218 million over Presidents’ Day weekend. In fact, according to The Hollywood Reporter, it was one of the biggest North American openings of all-time. While the film is, of course, based on the Marvel Comics character of the same name, its cultural significance […]

Read More
Your Post-Grammy Rundown 🏆

It was wonderful having the Grammys is NYC this year. NUE kept busy bouncing around a slew of events and even putting on a few of our own. Here are some of our favorite highlights: 🚆 We hosted an activation for one of our partners at Grand Central Station on the morning of the show. […]

Read More
Beats & Bytes – Doin’ it for the Gram-my 🏆

It’s Grammy Week! And for the first time in a long time (15 years, to be exact), it’s going down in my hometown: New York City. The 60th annual Grammy Awards return to New York this Sunday and it’s already hectic. Everyone in the music industry has descended on the city for a packed week […]

Read More
Beats & Bytes – It’s 2018 and The Music Business Is Better Than Ever

Happy New Year! New Year, new us … right? Eh, sort of. Perhaps a better way to look at the first month of the year is to take advantage of the opportunity to develop a better version of ourselves, rather than starting over altogether. The key is progress. Forward momentum. And that’s definitely something we’re […]

Read More
Beats & Bytes: A Giant Year For The Music Business

As we round out the year, it’s time to reflect on 2016 and plot about what’s coming next. We know 2017 is going to be a big year of change and as the streaming wars intensify it’s only going to drive the industry to another year of growth and more great musical experiences. In this […]

Read More
Beats + Bytes Holiday Gear Guide

Holiday season is here! That means a lot of new music is dropping in the next few weeks. I’m loving so many of these new tracks and albums that were released this first week in December already. It’s like Christmas came early. But alongside the great music there are also a lot of new products […]

Read More
Beats & Bytes: SXSW in NYC

The holiday rush is here! I can’t believe it’s December already, and we know what this season means. A mad rush to the stores both virtually and in person. As more and more consumer excitement is building, one of this year’s top MVBs (most valuable brands) is becoming clear. This brand smartly integrated with music […]

Read More
Beats & Bytes – Thanksgiving Music Industry

Although 2016 has been a tough year there are definitely some bright spots to be thankful for. Mainly, after almost two decades of relentless decline caused by piracy and falling prices, the music business is enjoying a fragile recovery thanks to the growth of paid streaming services like Spotify and Apple Music. More tickets are […]

Read More
Beats & Bytes – The Patch 2 Year Anniversary

What a week. Election upsets, the passing of legends such as Cohen, Russell and Ifill. There was much to mourn but in the sour and sweet of it all, the Nue Agency celebrated an important birthday. The Patch, a project with Sour Patch Kids, turned two years old and threw a party where the vibe […]

Read More
Beats & Bytes – Make The Music Industry Great Again

We finally made it. Election day is here! What a wild race it’s been. I definitely feel a little anxious. To watch two ridiculously dynamic personalities battling it out to be the leader of the free world is something else. The coverage has been absurd and every day another piece of the plot revealed itself. […]

Read More