Beats + Bytes Archives - Page 25 of 39

IT’S A VIBE: A QUARANTINE TIMEPIECE FROM NUE TO YOU

Above all, we’re fans of music. We love it. We live it. And you KNOW we believe in the power of marketing with it. After seven weeks of quarantine, we’re all going a little stir crazy. Typically around this time of year we break out a fresh pair of white kicks and ease into our […]

In Game Concerts

Coming off the high of last week’s NFL Draft After Party hosted by Oikos, I was keen on more hits in the music tech space. Another obvious standout was the Travis Scott and Fortnite collaboration. Travis’ in-game performance certainly wasn’t the first of its kind — we all know about Marshmellow’s DJ set — […]

Brands, Patrons of the Arts

I started my career during the digital revolution. The record business was being decimated and the main drivers of income for artists were live events, tours, and festivals. That was Nue’s original focus. Despite the immense backlash over the digitization of music at the time, we firmly believed technology would not only find a […]

The Evolution of Beats & Bytes

What a time…to be online. With more and more reports predicting live events will be out of commission until 2021 (and potentially as late as fall 2021), it looks like digital socializing is here to stay. We’ve been keeping our typing fingers on the pulse of what’s happening and, despite the very real hardships […]

Drop or Not?

To Drop or Not? The big debate between artists, managers, and tech entrepreneurs right now is whether it’s a good time to drop a new project. Blockbuster artists like Lady Gaga are pulling the plug while others, like PARTYNEXTDOOR and Jessie Reyez, push on with their release plans. In the record biz heyday, you’d go […]

The Music Business Recession Solution

It was all good four weeks ago, or at least it seemed. Now nearly a month into quarantine, NYC feels like the belly of the beast. I’m keeping my eyes and ears open, surveying what’s happening online like a cultural anthropologist. We’re all hopeful the world will re-open by summer, but we can’t be […]

Information Hygiene 😷🎧

With the exception of a few “quarantine culture” memes, there is absolutely nothing funny about what’s happening right now. The world as we know it has drastically changed and focus has shifted entirely to two major issues: public safety and health, and the economy. We all agree that the main action items are to stay […]

🌏 vs 👾

It’s the world vs. COVID-19 and as of now there is no winner. I’m confident, as most of us are, that humankind will prevail, but that doesn’t make it any easier to watch the crisis unfold. Events large and small are canceled as they should be. The Nue family is at home, self-quarantined, trying to […]

Quarantine Culture

Last week when I wrote about Coronavirus, I hoped it would end up looking alarmist. Now we know it wasn’t. I still don’t think existential dread is helpful, but there are certainly lessons to be learned from previous pandemics. What we are seeing now is a combination of highly irrational and extremely smart thinking. Somewhere […]

Changing Climate

I’m not one to succumb to existential dread or worry about a quarantined, dystopian planet, but it’s a scary time in the world right now. It’s clear that based on fear, fact, or a combination of both, things are going to change for a while.One of the primary areas of impact will be large social […]