Blogs - Nue Agency

Blockchain? More Like Rockchain

AdAge asked me to write an Op-Ed for their Music Issue that went live this past week and I decided to cover Blockchain, one of the most interesting topics of 2018. Music has always been a leader in culture. Not only through artists (the most dynamic and charismatic creatives you can imagine), but with the […]

The 420 Green Rush

This week marks a notable day that was vitality important to me back in the day. Now all of these years later, it’s back on my radar in spades. The holiday is 420. Nue keeps its eyes and ears open to some extremely BIG growth areas. We have always been on the mark when it […]

Level Up with Music 📈 🎵

On my constant quest for self-improvement, I headed to the Catskills this weekend for a retreat, as part of a program I’m doing: Level Up. Level Up is a 3 month continuation of a weekend program I did last year called Camera Ready run by the TRL famed Quddus and his fiancé Carmina. I met […]

Spotify Goes Public This AM

Spotify goes public this AM. How much the shares will open & close at is anybody’s guess at this point? I personally think it could be a turbulent day for our big, green friends. It’s a complicated and extremely savvy method of getting the stock on the public exchange and ultimately allowing their investors to […]

Why Spotify’s IPO is A Bright Spot for The Music Industry ☀

Next week, Spotify plans to (finally) list publicly on the New York Stock Exchange. It’s a huge moment for Spotify’s founding team, and perhaps an even bigger moment for all of us in the music industry. Spotify’s transformative success has helped usher in a new era for music—and this era will be marked by growth. […]

🌼🌸Get sprung🌸🌼

Spring is a time for fresh starts. At NUE, we recently refreshed our office space, relocating from the legendary EMI/Capitol Records building to a progressive coworking space called The Assemblage. Moving to The Assemblage took us away from our familiar tech, marketing, and music hub and transported us to an entirely new terrain. Most of […]

SXSW is Dead.

That’s what Nas’ manager, Anthony Saleh, told me late last week as I packing my bag for a weekend in Austin. Even though this sentiment was coming from the team behind the hit song, “Hip Hop Is Dead,” his comment rocked me a bit. Was SXSW “over” as so many people have recently declared? Nah. […]

Tacos & Tastemakers 🌮

This week marks the start of SXSW, with Interactive kicking off this Thursday and Music beginning March 12. This festival is always one of my favorites, as it celebrates the convergence of music and technology in culture. And as we’ve been preaching at Nue for awhile now, music is a core thread in the cultural […]

The One-Billion Dollar (and then some) Question

Can one tweet really do that much damage? That’s what everyone was asking last week when Kylie Jenner took to Twitter to question the viability of Snapchat, the very platform that was core to her rise to celebrity status. Following her comments, Snap Inc.’s stock dipped, shedding more than $1.3 billion in valuation in a […]

Not Just Another Superhero Movie 🐾

This week, “Black Panther” shattered box office records for February, bringing in $218 million over Presidents’ Day weekend. In fact, according to The Hollywood Reporter, it was one of the biggest North American openings of all-time. While the film is, of course, based on the Marvel Comics character of the same name, its cultural significance […]

Music & Sports Collide at SB52

In addition to being a great night in sports, the Super Bowl is the biggest cultural moment for the U.S. market each year. And, of course, music is at the forefront. Here are some of the highlights from SB52… Love him or hate him, Justin Timberlake did his thing with a 15-minute halftime performance designed […]