Blogs - Nue Agency

Ideas Exchange

“If I have a dollar and you have a dollar and we exchange dollars,” Kanye West once mused, “we’d each have one dollar. But if I have an idea and you have an idea and we exchange ideas, we’d each have two ideas.” I love a good idea exchange. Brainstorms are where clarity comes and […]

Fashion x Music

Fashion Week is in full gear and it’s always an inspiring time in the city. The fashionistas serve up sartorial sensations while brands flex experiential muscle to connect with consumers. A lot of events rely heavily on musicians, artists, and the broader creative culture, which makes for some of the year’s most dynamic days […]

4th Quarter Mode

For some it’s back to school vibes again in the air! As the Summer concludes, it’s time to for others to flip into 4th quarter mode. I know I spent my last few weeks living up Summer. Even though this holiday weekend I did it a very un-New York way: by staying in New […]

Last Beats & Bytes of the Summer

As the dog days of August race to an end, I’m blown away by how much has changed. Summer 2018 was packed with personal growth, eye-opening adventures, and lots of extended hours. I get the feeling that we’re all collectively bringing the music business back to its glory days. But you don’t only see […]

The Brand is Strong

Hip-hop runs the world, it’s a fact. Since I was in high school, artists like Nas, Tupac, and Puffy influenced what I liked, what I wore, and how I carried myself. I got my start in the biz throwing parties and quickly discovered “the X factor” that determines whether an event is a failure […]

The Red Thread

You can’t beat summer weekends in New York, especially when friends, family, and great music are in town. Panorama might have been pounded by thunder and lighting on Friday afternoon, washing away The Weekend, Dua Lipa, and Father John Misty, but we all know summer festivals are a big gamble. Luckily, Sunday’s weather was […]

Swimming with Shark Week

As you know, we’re big fans of theme weeks here at Nue. Fashion Week. Social Media Week. Advertising Week. All the weeks! And this week marks the return of the absolute cult classic, the dondada of the seven-day promotions game: Discovery Channel’s “Shark Week.” They say the music business is the most cutthroat industry in […]

Trip of a Lifetime // Nue Sounds

How do you bounce back from eight days in the desert? You don’t. Staying awake until the sun rose over Massada on the final, crazy night of my “trip of a lifetime” felt like a Herculean accomplishment (as did coming into the office yesterday after landing in New York at 4:30AM). But being surrounded by […]

Power of Yes

There’s a famous Warren Buffet quote that had me stumped for a while: ”The difference between successful people and really successful people is that really successful people say no to almost everything.” Far be it from me to question The Oracle of Omaha, but I think there are exceptions to this rule. That’s why by […]

2018’s Songs Of The Summer

Is it me, or was June the best month of music ever?!? Maybe it’s me. I always need that new-new and I always gravitate towards hot, about-to-pop hits. Ask my mother. My first word was actually “hot.” I know I’m not alone when I say I was obsessed with mixtapes. I started making them for […]

The Independent Spirit

As June wraps up, New York City continues to celebrate its second annual New York Music Month, a program built by the office of Mayor de Blasio to highlight New York’s music & nightlife culture. Last week featured the independent music scene with Indie Week culminating in the A2IM Libera Awards Show. I ended up […]