Blogs - Nue Agency

Why Spotify’s IPO is A Bright Spot for The Music Industry ☀

Next week, Spotify plans to (finally) list publicly on the New York Stock Exchange. It’s a huge moment for Spotify’s founding team, and perhaps an even bigger moment for all of us in the music industry. Spotify’s transformative success has helped usher in a new era for music—and this era will be marked by growth. […]

🌼🌸Get sprung🌸🌼

Spring is a time for fresh starts. At NUE, we recently refreshed our office space, relocating from the legendary EMI/Capitol Records building to a progressive coworking space called The Assemblage. Moving to The Assemblage took us away from our familiar tech, marketing, and music hub and transported us to an entirely new terrain. Most of […]

SXSW is Dead.

That’s what Nas’ manager, Anthony Saleh, told me late last week as I packing my bag for a weekend in Austin. Even though this sentiment was coming from the team behind the hit song, “Hip Hop Is Dead,” his comment rocked me a bit. Was SXSW “over” as so many people have recently declared? Nah. […]

Tacos & Tastemakers 🌮

This week marks the start of SXSW, with Interactive kicking off this Thursday and Music beginning March 12. This festival is always one of my favorites, as it celebrates the convergence of music and technology in culture. And as we’ve been preaching at Nue for awhile now, music is a core thread in the cultural […]

The One-Billion Dollar (and then some) Question

Can one tweet really do that much damage? That’s what everyone was asking last week when Kylie Jenner took to Twitter to question the viability of Snapchat, the very platform that was core to her rise to celebrity status. Following her comments, Snap Inc.’s stock dipped, shedding more than $1.3 billion in valuation in a […]

Not Just Another Superhero Movie 🐾

This week, “Black Panther” shattered box office records for February, bringing in $218 million over Presidents’ Day weekend. In fact, according to The Hollywood Reporter, it was one of the biggest North American openings of all-time. While the film is, of course, based on the Marvel Comics character of the same name, its cultural significance […]

Music & Sports Collide at SB52

In addition to being a great night in sports, the Super Bowl is the biggest cultural moment for the U.S. market each year. And, of course, music is at the forefront. Here are some of the highlights from SB52… Love him or hate him, Justin Timberlake did his thing with a 15-minute halftime performance designed […]

Your Post-Grammy Rundown 🏆

It was wonderful having the Grammys is NYC this year. NUE kept busy bouncing around a slew of events and even putting on a few of our own. Here are some of our favorite highlights: 🚆 We hosted an activation for one of our partners at Grand Central Station on the morning of the show. […]

Beats & Bytes – Doin’ it for the Gram-my 🏆

It’s Grammy Week! And for the first time in a long time (15 years, to be exact), it’s going down in my hometown: New York City. The 60th annual Grammy Awards return to New York this Sunday and it’s already hectic. Everyone in the music industry has descended on the city for a packed week […]

Beats & Bytes – It’s 2018 and The Music Business Is Better Than Ever

Happy New Year! New Year, new us … right? Eh, sort of. Perhaps a better way to look at the first month of the year is to take advantage of the opportunity to develop a better version of ourselves, rather than starting over altogether. The key is progress. Forward momentum. And that’s definitely something we’re […]

Beats & Bytes – Music Dominates Social

Another Social Media Week is upon us in NYC. We love this conference. Not only because we’ve been there since the beginning, as both advisor and advocate, but also because it dives deep into social media’s ever changing relevance in various aspects of culture.This year there isn’t much on the topic of music, so we […]