Category: Beats + Bytes
South by South Ex
Dear SXSW, I used to love you. You were the ultimate annual jam session, the bridge between music and tech, and the epicenter of innovation. It was so pure, so limitless. I would whisper sweet nothings into your warm Austin nights and watch magical dreams come to life. Twitter launched with you. So did Foursquare. […]
Read MoreInclusive & Exclusive Event Marketing
It was interesting to read about the evolution of the Vanity Fair Oscar Party in the Sunday Styles this weekend. Already the Oscars’ most daunting door to beat down, the event is now more exclusive than ever, only there’s a workaround: access granted through brands. Marriott was a headline sponsor this year and allowed two […]
Read MoreThe Real Guitar Hero
This weekend I had the privilege of seeing Gary Clark Jr. perform on SNL, one of the most coveted milestones for a musician. The SNL stage is not only historically iconic, it also feels more relevant than it’s been in a decade. I first met Gary when he signed to Warner Brothers in 2013. Even […]
Read MoreNo More Parties In L.A.
Last night we partied on Mulholland Drive for Khalid’s 21st birthday, and we did it in 21st century fashion. The Nue family provided an exclusive, behind-the-scenes look at the bash for our client, Live.me, and their global audience of 20 million active users. The self-described “best social platform for creating and viewing live videos” requires […]
Read MoreGRAMMY Weekend 2019
Now that the Super Bowl is over, industry focus shifts from Atlanta to the Grammys this weekend in L.A. Although the awards themselves don’t feel particularly relevant, “Grammy week” is always a big moment for the music business as the stars and their camps align in one place. It’s fun when a client is nominated […]
Read MoreNo Biz Like CannaBiz
The largest growth opportunity in my world right now is the Cannabiz, so much so that I’m willing to bet on New York and New Jersey being recreationally legal in 2019. My gut tells me that by 2021, the whole country will follow suit. The word is “revolution.” It’s like watching prohibition get rewritten for […]
Read MoreSuper Bowl Halftime Thoughts
I’m taking the newsletter in a different direction this week. Typically I focus on what’s happening with Nue but there’s something I’ve been grappling with lately and I want to start a dialogue about it. I love Colin Kaepernick and have even had the privilege of working out next to him regularly at the gym. […]
Read MoreHotels as Music Businesses?
I had the privilege of attending the W Music Summit last week in Austin, TX. The Summit, lead by Pablo Henderson, shed light on how W intends to enhance its brand through music. From a newly minted record label (W Records) to on-site music studios (Sound Suites, to a music festival concept (Wake Up Call) […]
Read MoreHappy Nue Year 💥
All signs point to this being a great era for the music business. More music is being created and consumed than ever before. More artists are touring and the live business as a whole is very healthy. Just look at the biggest player, Live Nation, and their continual growth.The streaming business, although beginning to […]
Read MoreNue Year, New Business
I love the optimism at the top of the year. It lasts through January and even into Spring. I probably say this every 365 days, but I’m as excited and passionate about the music business as I’ve ever been. Growth is inevitable as artists take greater control of their careers and brands continue to crack […]
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