Sometimes it’s healthy to take a break from the news, the hype cycle, Elon buying Twitter, the daily influx of texts, alerts, and Kanye f-up’s. What does it all mean? A lot! However, sometimes it’s nice to do something different; …

It’s an exciting time at the intersection of brands and music. Before the pandemic, brand partnerships were an under-utilized tool in the music industry. In early 2020, before the paradigm shift, the music business was seeing double-digit growth in all …

I’m a huge believer in the power of music, and I learned at an early age that music makes everything better. When I was throwing weekly parties in high school, I realized what made the event really memorable was a …

Marketing as a medium has changed. The marketing tactics of the past, won’t get the job done in a world with 60K new songs dropping a day on the major streaming services (even more on Youtube), and more competition than …

We’re right in the heart of Hispanic Heritage Month, which traditionally runs from September 15th to October 15th. But being engaged to a Latina and living in Miami, every month is Hispanic Heritage month in my house. On a national …

In the latest edition of our Beats, Bytes and Brands column for Adweek, Clay Durant and I address the art of playlists and how they pertain to brand marketing. In a world where there is more content being released than …

Back to work vibes are in the air this week nationwide. I love this time of year. For the next few months, everyone is off the beach, out of their shell, and looking to finish the year as strong as …

Every year, I give up The Playa for the Vineyard. I’m glad to be back out on Martha’s, surrounded by loved ones and playing a helluva lot of tennis. I’m trying to take a week away from trends, so today’s …

Every time I turn around, I see another story about “robots” taking over the music business. I usually look to Asia to see where trends are going. So it’s wild seeing Japan, Korea, and China all very focused on creating …

FWB FEST was the event of the season! It wasn’t simply a conference or a music festival, it was a moment in history that won’t soon be forgotten. I don’t believe this would have worked quite the same 12 months ago. …

In the latest edition of “Beats, Bytes & Brands,” my monthly Adweek column with Clayton Durant, we break down the four music trends that defined the second quarter and the brands that lead the charge: 1. Curation of Sonic Identities to …

The Next Great Companies are coming! Nue Agency has worked at the intersection of entertainment, tech, and brand marketing since its inception. We think about entertainment as key to storytelling, and music and entertainers as the driving force in the …

Yesterday at Hamptons Tech Week, I had the pleasure of having a fireside chat with Matt Medved, CEO and Co-Founder of NFT Now. Alex and I are investors and advisers to NFT Now. We are big fans and dear friends of Matt and …

I had the pleasure of speaking at the inaugural National Independent Venue Association Conference this week in Cleveland. NIVA, which was born out of the pandemic, is a nationwide group of true indies that have banded together to help each …

Happy LimeWire launch week! But don’t get it twisted: this is not the LimeWire from the turn of the century. Since the early aughts, LimeWire has evolved with new ownership, a new team, and a new brand vision built as …