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In Game Concerts

In Beats + Bytes by Nue Agency

  Coming off the high of last week’s NFL Draft After Party hosted by Oikos, I was keen on more hits in the music tech space. Another obvious standout was …

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Brands, Patrons of the Arts

In Beats + Bytes by Nue Agency

  I started my career during the digital revolution. The record business was being decimated and the main drivers of income for artists were live events, tours, and festivals. That …

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Drop or Not?

In Beats + Bytes by Nue Agency

To Drop or Not? The big debate between artists, managers, and tech entrepreneurs right now is whether it’s a good time to drop a new project. Blockbuster artists like Lady …

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Information Hygiene 😷🎧

In Beats + Bytes by Nue Agency

With the exception of a few “quarantine culture” memes, there is absolutely nothing funny about what’s happening right now. The world as we know it has drastically changed and focus …

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🌏 vs 👾

In Beats + Bytes by Nue Agency

It’s the world vs. COVID-19 and as of now there is no winner. I’m confident, as most of us are, that humankind will prevail, but that doesn’t make it any …

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Quarantine Culture

In Beats + Bytes by Nue Agency

Last week when I wrote about Coronavirus, I hoped it would end up looking alarmist. Now we know it wasn’t. I still don’t think existential dread is helpful, but there …

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Changing Climate

In Beats + Bytes by Nue Agency

I’m not one to succumb to existential dread or worry about a quarantined, dystopian planet, but it’s a scary time in the world right now. It’s clear that based on …

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Brand Drops

In Beats + Bytes by Nue Agency

  Brand drops and creative collaborations were a big story this week. As marketers, we know the best way to reach millennials is primarily via Twitter and Instagram, so the …