Growing up, this week always featured one of my favorite holidays. No, I’m not talking about Passover. I’m talking about 4/20. The Cannabis business is one of the “Nue frontiers” …
Phygitally Focused on CRWN & J.Lo
In the early days of the social media boom, musicians were at the forefront of utilizing digital media to amplify their appearances and build awareness around their shows. Now as …
Realizing Nipsey’s Vision
We lost an icon this week. It’s so sad to hear about the sudden passing of Nispey Hussle, an artist, entrepreneur, and motivator in the truest sense of the word. …
Get GOT
If I had to write a two-word marketing mantra for the digital age, it would be this: Be everywhere. Meeting your customers “where they are” is nothing new, but social …
That Nue New York
Wandering around New York this weekend, I realized how much the city continues to change. I’m typically a champion of change, but I catch myself worrying about the Big Apple …
Video Is The New Black
It’s been 22 years since Bill Gates famously framed online marketing in royal terms with three words of wisdom: content is king. The 2010’s clarified this further, with the kings …
South by South Ex
Dear SXSW, I used to love you. You were the ultimate annual jam session, the bridge between music and tech, and the epicenter of innovation. It was so pure, so …
Inclusive & Exclusive Event Marketing
It was interesting to read about the evolution of the Vanity Fair Oscar Party in the Sunday Styles this weekend. Already the Oscars’ most daunting door to beat down, the …
The Real Guitar Hero
This weekend I had the privilege of seeing Gary Clark Jr. perform on SNL, one of the most coveted milestones for a musician. The SNL stage is not only historically …
No More Parties In L.A.
Last night we partied on Mulholland Drive for Khalid’s 21st birthday, and we did it in 21st century fashion. The Nue family provided an exclusive, behind-the-scenes look at the bash …